Government Degree College (GDC) Assistant Professor CommerceUttar Pradesh 2025 Syllabus Conducted by Uttar Pradesh Public Service Commission
Unit-1 : Accounting and Finance
Unit-2 : Statistics and Research Methodology
Unit-3 : Marketing
Unit-4 : Human Resource Management
Unit-5 : Business Economics
Unit-6 : Business Environment
Unit-7 : Business Management
Unit-8 : Auditing
Unit-9 : Entrepreneurship and Small Business
Unit-10 : Organisational Theory and Behaviour
Unit-1 : Accounting and Finance
Basic accounting principles, concepts and postulates; Nature, scope and objectives of Management Accounting; Corporate Accounting: Issue, forfeiture and reissue of shares, Liquidation of companies, amalgamation and reconstruction of companies; Holding company Accounts; Indian Accounting Standards and IFRS, GreenAccounting, Cost Accounting: Marginal costing and Break-even analysis, Standard costing; Budgetary Control, Process costing, Life cycle costing, Target costing, JIT; Ratio Analysis, Fund flow and Cash flowAnalysis, Cost-volume profitAnalysis.
Unit-2 : Statistics and Research Methodology
Measures of Central tendency, Measures of dispersion and skewness, correlation and regression of two variables, Coefficient of Association, Probability: Addition, Multiplication and Bayes’ theorem; Probability distributions: Binomial, Poisson and Normal distributions; Research: Concept and types, Research designs; Data: Collection and Classification of data; Sampling and estimation: Concepts, Methods of sampling; standard error; Hypothesis testing; z-test, t-test, ANOVA, SPSS, Chisquare test; Repot writing.
Unit-3 : Marketing
Concept and approaches of marketing; Marketing channels; Marketing Mix; Strategic marketing planning; Market segmentation; Product decisions: concept, Product line, Product mix decisions, Product life cycle; New product development; Pricing decisions: Factors affecting price determination, Pricing policies and strategies; Promotion decisions, Promotion methods: Advertising, Personal selling, Publicity, Sales Promotion tools and techniques, Promotions mix; Consumer behaviour: consumer buying process factors influencing consumer buying decisions, CRM, Service marketing; New trends in marketing: Social marketing, Online marketing, GEM Portal, Green marketing, Direct marketing, Rural marketing.
Unit-4 : Human Resource Management
Concept, role and functions of HRM; Human resource planning; Recruitment and selection; Training and development, Succession planning, Compensation management: Job evaluation, Incentives and fringe benefits, Performance appraisal methods, Collective bargaining and workers’ participation in management, Personality: Perception; Attitudes, Emotions; Group dynamics; Power and politics; Conflict and negotiation; Stress management; Green HRM, Organizational Culture;
Organizational Development.
Unit-5 : Business Economics
Concept, Nature and significance of Business Economies, Principles of business economics, Demand Analysis, Production Analysis, Pricing Analysis, Price determination under different market forms: Perfect competition; Monopolistic competition; Oligopoly, Monopoly, Price discrimination, Business Cycles, Inflation.
Unit-6 : Business Environment.
Concept, Nature and significance of Business environment, Elements, Techniques of environmental scanning and monitoring; Economic systems; Government Policies,Socio- cultural environment, Corporate Social Responsibility (CSR), NITI Aayog, Legal environment: Brief Study of Indian Contract Act 1872, The companies Act 2013, Goods and Services Tax (GST).
Unit-7 : Business Management
Principles and functions of management; Essentials of Planning, Importance and process of decision making, Nature of organising, Different types of organisational structure, Responsibility and authority: Delegation of authority and decentralization, Leadership and its role in management of organizations, Nature, Process and Types of control, Essentials of an effective control system; Ethical issues in management, Social Responsibilities of business, Corporate governance.
Unit-8 : Auditing
Concept, objectives and classification of audit, Basic principles governing an audit, Independent financial audit, Internal audit, Vouching, Verification and valuation of assets and liabilities, Audit of financial statements and Audit Report, Appointment, Qualification, Rights, duties and liabilities of auditor, Cost audit, Recent Trends in Auditing: Management audit; Energy audit; Environment audit; Systems audit; safety audit.
Unit-9 : Entrepreneurship and Small Business
Functions, Types and qualities of an Entrepreneur, Main Theories of Entrepreneurship, Environmental factors affecting Entrepreneurial Development; Role of Government and other institutions in the development of entrepreneurship in India; Role of Micro, Small and Medium Enterprises (MSMEs) in Indian Economy; Problems of MSMEs in India, Start-up, Skill Development.
Unit-10 : Organisational Theory and Behaviour
Evolution; Models of organizational behaviour; Personality; perception and learning; Transaction Analysis, Theories and styles of Leadership, Management by Objective (MBO), Motivation.
Official Notification : Open
Question Paper 2025 : Link